Meta has defended the purchase of Activision Blizzard that Microsoft announced in January of this year, but which will not be completed until mid-2023.
The purchase of Activision Blizzard by Microsoft, which is still in process and will be investigated again by the CMA in the United Kingdom, is no doubt for Target (Facebook) who defends the company.
The company of which Mark Zuckerberg is CEO has published some statements in defense of those of Redmond for the purchase of the editors of Call of Duty, Overwatch, World of Warcraft and more.
In its statement, Meta itself has defended the acquisition of Activision Blizzard by Microsoft saying that he does not believe in a segmentation of the development and publication of electronic games by platform and/or hardware.
BOMB!! MICROSOFT buys ACTIVISION in coup of the year
In other words, he doesn’t see all of this as appropriate and believes in Microsoft’s philosophy when it comes to offering games on its Xbox consoles or on PC through digital stores (via Twisted Voxel)
Meta believes that Microsoft’s approach to the cloud, allowing users to stream digital games on any internet-connected device, will mitigate the boundaries between platforms.
Mark Zuckerberg’s company affirms that the barriers to entry to the market are generally low in any given scenario.
App store models across all platforms have led to an increase in the number of newly released digital games, as developers do not need to organize their distribution.
There is also a wide variety of APIs, SDKs and other resources that are offered free of charge to developers by companies like Target, Microsoft, Apple, Google, Amazon and a long etc.
What this does is make it much easier to create new games and functions, which increases the catalog available in these same apps.
Furthermore, Meta claims that the rise of cloud computing has allowed users to stream and upload digital games in the cloud to any internet-connected device, further mitigating the boundaries between platforms.
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The appearance of different gaming business models -such as traditional license, in-app purchases, subscription and free with ads- also gave creators more options to monetize.
This further reduced barriers to entry and allowed developers to bring their content to market more efficiently, both for themselves and for their users.
Meta highlights recent entries in digital game distribution, such as Amazon Luna, Netflix games, Google Stadia, apple-arcade Y Epic Games Store as evidence that the barrier to market entry is low.
Meta’s statement can be read in its entirety thanks to this Tweet from @pr3cursor on the social network.
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