Borderlands 3 temporary exclusive for six months cost the Epic Games Store $ 146 million

The Borderlands movie kicks off its filming with this first photo from the set

Borderlands 3 was one of the most powerful releases of 2019, since the third installment was made to beg for fans of the saga. Apart from its premiere on consoles, it also came to PC in a different way. When PC exclusivities hit hard with the arrival of the Epic Games Store, Borderlands 3 was one of the protagonists.

The Gearbox and 2K shooter remained an exclusive title on PC for six months in the Fortnite parent store.. Steam didn’t receive the game until a long time later, guaranteeing Epic steady sales. Obviously, this deal has a price and now we have been able to know how much it meant to the coffers of the company.

The trial between Epìc Games and Apple has served to know many of the documents of the distributor and developer. As it holds Simon Carless, founder of GameDiscover Co, the agreement to have Borderlands 3 on the Epic Games Store exclusively cost 146 million dollars. Specifically, Epic Games paid 115 million dollars for the game, which included a minimum guarantee of 80 million dollars, a marketing commitment of 15 million dollars and a one-time fee of 20 million dollars.

The agreement also included a clause that involved releasing some 2K games on the Epic Games Store for free. Included here are the $ 11 million it cost Borderlands: The Handsome Collection and the $ 20 million for Civilization 6. Which amounts to a total of 146 altogether.

Did Epic get its purpose? The entire minimum guarantee was recovered in two weeks, earning $ 9.2 million in its first two weeks. It is mentioned that 53% of the users who got hold of Borderlands 3 were new to the Epic Games Store.

Recently, it has been revealed how much Epic Games had to pay for each game that has been free on its Store. Despite the huge amounts of money, everything seems to be compensated with this data in mind: Fortnite earned more than 9 billion dollars between 2018 and 2019.

Fountain: Eurogamer

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